IA becomes chief of KOL

This analysis draws from my years of experience between the world of business strategy consulting and reputation specialist firms. I have...

Each year, companies are overwhelmed with retrospective analyses and predictions. But in 2025, a simple "To-Do List" will no longer...

A journey of experiences from French public companies, activating their Ambassadors and Influencers, through their social netwrorks....

Employee Advocacy Programs: ______  A journey of experiences from french companies How it works? Which learning experiences? How to set...

The previous newsletter on the impact of ESG/CSR/RSE communications had to be supplemented by the impact and contribution of the new CSRD...

CSR & ESG A long journey of commitment by companies to adapt to the world of today and especially tomorrow. But what happens when we look...

Launching my newsletter on my favourite topics, which are the company's image, the impact generated within its ecosystem, and what it is...