Authenticity, the notion of a company with a purpose, appears to be a minimum. This highlights the intrinsic evolution of the business world

The CSRD (Corporate Sustainability Reporting Directive), EU standards to improve and standardize ESG corporate communications.

Employee Advocacy is positioned as an essential strategy in the construction of a strong employer branding.

_____   From a long-term business perspective, companies must have established a Purpose that drives its organization and business. This...